Standing on Business: The Meme That Defined Confidence in 2023

Remember 2023? The year chunky sneakers reigned supreme and a declaration of “standing on business” became the internet’s battle cry for confidence. This post dives deep into the meteoric rise (and perhaps not-so-meteoric fall) of the “standing on business” meme, exploring its origins, hilarious variations, and cultural impact.

1. From Street Slang to Social Stardom: The Roots of “Standing on Business”

The exact beginnings of “standing on business” are a bit murky, but its roots lie firmly in African-American Vernacular English (AAVE). It conveys a sense of unwavering focus, determination, and a “get things done” attitude. While comedian Druski is often credited with popularizing the phrase in a 2021 skit, its usage likely stretches back further.

2. The Birth of a Viral Sound: Standing on Business Gets Amped Up

Fast forward to late 2022. A short audio clip featuring a sped-up, energetic delivery of “stand on business, motherf**ker” explodes on TikTok. This soundbite became the foundation for countless meme creations, propelling the phrase into the social media stratosphere.

3. Meme Mania: How People Used “Standing on Business”

The beauty of the “standing on business” meme was its versatility. It became a way to express:

Boss Mode Activated: Whether rocking a killer outfit or crushing a deadline, the meme became synonymous with confidence and a get-it-done mentality.

Laughing at the Absurd: Sometimes, the meme was used for self-deprecating humor, highlighting the funny side of everyday struggles.

Hype Squad Goals: Friends used the meme to lift each other up, showing unwavering support and celebrating each other’s wins.

4. Stepping Out of the App: The Meme Goes IRL

The meme transcended the digital realm. People incorporated it into everyday life, using it as a motivational mantra or a lighthearted jab. For a brief period, “standing on business” merchandise like t-shirts and phone cases even popped up.

5. More Than Just Likes: The Cultural Impact of the Meme

The “standing on business” meme tapped into a universal desire for self-improvement and achieving one’s goals. It resonated with people from all walks of life, offering a lighthearted way to express ambition and determination.

6. A Fading Fad or a Lasting Legacy? The Future of the Meme

While the peak of the meme’s popularity might have passed, “standing on business” still makes occasional appearances online. Whether it becomes a cultural touchstone like “ain’t nobody got time for that” remains to be seen.


The “standing on business” meme was a fun and relatable phenomenon. It captured the essence of self-motivation and the importance of pursuing your goals, all wrapped in a humorous package. While its social media reign might be over, the spirit of the meme – confidence, dedication, and a touch of humor – is a message that can stand the test of time.


  • What does “standing on business” mean?

It signifies confidence, focus on one’s goals, and a “get things done” attitude.

  • Where did the meme originate?

The exact origin is unclear, but it emerged from African-American Vernacular English (AAVE).

  • Is it okay for me to use the meme?

The original phrase comes from AAVE. If you’re unsure about using it appropriately, it’s always best to err on the side of caution.

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